Malaysia’s leading sports insurer YAS eyes Southeast Asia expansion to serve more people with affordable & flexible insurance | Markup #1168

March 6, 2025 · 1 min read

Photo credit: YAS

Insurance, but make it modern!

In Malaysia, 500-backed insurtech company YAS is signing up thousands of new customers weekly, dominating the sports insurance space with protection like Byke, which covers bike damage, theft, and more.
Next, they are planning to scale through new partnerships, such as embedding insurance into sports court booking systems across the country.
Co-founder & CEO Andy Ann revealed that the team is looking into Indonesia, Thailand and Vietnam next, where they’ll serve untapped demand for affordable, flexible insurance solutions.
Moving forward, they plan to expand into providing coverage for electric vehicles, autonomous vehicles insurance, drones, gig economy workers, digital assets, and lifestyle-based activities such as pickle ball.
Embedding insurance into platforms like e-commerce, payment gateways, charging stations, ride-sharing, and logistics companies are a key focus for the team.
Read the full story on TechNode Global.

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