Daily Markup #834: Pandai partners Prudential to teach children in Malaysia about financial literacy and money management via app

Photo credit: Vulcan Post

The fun in financials

  • Good habits start young. That’s what 500-backed edutech startup Pandai Education believes, and is partnering with Prudential Assurance Malaysia to achieve. 
  • To build financial resilience amongst children, Pandai is offering primary school children in Malaysia access to Cha-Ching, a financial literacy syllabus endorsed by education organizations such as the Education Alliance Finland (EAF) and MIT D-Lab.
  • The award-winning financial literacy programme developed by Prudential educates children aged 7 to 17 on the fundamentals of money management and instills money smart skills.
  • By integrating on the Pandai app and web portals, over 625,000 Malaysian students will have access to 6 Cha-Ching lesson plans. Each lesson includes a Cha-Ching music video and activities on earn, save, spend and donate, as well as quizzes for students to test their knowledge.
  • “Our app is built with the intention of promoting learning with a focus on the academic development of the users. This partnership with PAMB is our first venture into expanding the learning content beyond the classroom in the form of enrichment and gives Malaysian students access to necessary life skills that will serve them long into adulthood.” – Suhaimi Ramly, Chief Operating Officer of Pandai
  • Read the full story here.


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