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Daily Markup #799: Bukalapak supports small shop owners outside main cities, increasing their income by up to 10x

August 2, 2023 · 1 min read
Credit: AsiaOne

Beyond big cities

  • 72% of transactions on 500-backed B2B eCommerce app Bukalapak come from outside tier-1 cities.
  • Targeting small shops or ‘warungs’, Bukalapak continues to help them diversify their product offerings to increase their income and competitiveness.
  • Subsidiary Mitra Bukalapak also opens opportunities for warungs to offer up to 42 digital and financial services, including money transfers and bill payments, otherwise only available from ATMs and banks.
  • There are over 16 million Mitra Bukalapak users who can easily source goods and groceries direct from manufacturers.
  • “Accessibility used to be one of the challenges faced by warung owners. Utilizing the technology that we have, we can help them get over this challenge, grow their business, and transform into modern stores,” said Howard Gani, CEO of Mitra Bukalapak.
  • Waryanto from Banten, has seen his income increase up to 10x, turning his warung into a modern store using Mitra Bukalapak, offering both physical and virtual products.
  • Read the full story on AsiaOne.
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