{"id":3803,"date":"2022-12-09T00:00:00","date_gmt":"2022-12-08T16:00:00","guid":{"rendered":"https:\/\/dailymarkup.com\/?p=3803"},"modified":"2022-12-15T09:11:23","modified_gmt":"2022-12-15T01:11:23","slug":"daily-markup-650-fintech-app-peddlr-empowers-microbusinesses-in-rural-philippines-to-go-digital-whether-offline-or-online-and-more-from-this-week","status":"publish","type":"post","link":"https:\/\/dailymarkup.com\/?p=3803","title":{"rendered":"Daily Markup #650: Fintech app Peddlr empowers microbusinesses in rural Philippines to go digital \u2014 whether offline or online, and more from this week"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/CRqVeeRvzWavsPVpNkU4POZabt5SLqvJAS-j5JrwVjqlV_BpbISXc-RVjkAqkBTpaReQJZgq55aZIqhHvrheypa3lYAdk1ni4lpA90Smh5piTzS5LEqEC4X_PxRRl44zi49WT2in90USxBLbyw6kC6QjUu2UH6yF1cRTWjiST8EMSA6qlZxXXurJcbYHyg\" alt=\"\" \/><figcaption class=\"wp-element-caption\">Credit: Rest of World<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Thinking one step ahead<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Co-founders Aiko Reyes and Nel Laygo of 500-backed fintech startup <a href=\"https:\/\/www.peddlr.io\/\">Peddlr<\/a> had humble beginnings in the rural town of Samar, Philippines; getting there involves a 2-3 hour drive on rough roads.<\/li>\n\n\n\n<li>\u201cHere, the <em>sari-sari<\/em> store is a hero of the community,\u201d Aiko said. \u201cWhenever I go back, stores like my favorite pizza place, my favorite shaved iced store \u2014 they\u2019re still using manual processes; everything on pen and paper, like it\u2019s been stuck in time for more than 30 years.\u201d<\/li>\n\n\n\n<li>\u201cThese businesses suffer because they don\u2019t track inventory or handle operations properly,\u201d she added. \u201cThey will give customers credit and afterwards, lose track. They don\u2019t have visibility of their cash because they put it all in a notebook or in their minds. They often end up closing.\u201d<\/li>\n\n\n\n<li>It\u2019s no wonder that Aiko has made it her <a href=\"https:\/\/bit.ly\/3ulL4Rw\">mission to help sari-sari stores, or microbusinesses, like these go digital<\/a>. But, there\u2019s the obstacle of business owners assuming that it would be expensive, and there\u2019s low trust in the Internet.<\/li>\n\n\n\n<li>But Peddlr is one step ahead. The app works offline too and its basic features are free! \u201cSo you don\u2019t have to have a strong internet connection,\u201d she explained. \u201cYou can download the app, and use it for your inventory and accounting. You can even print receipts by Bluetooth.\u201d<\/li>\n\n\n\n<li>\u201cOur core product is inventory management; most of these shopkeepers have been doing business for decades without even knowing the peso value of their current inventory,\u201d Aiko shared. \u201cConnected to that, we also have ledgers to monitor cash flow and [invoicing], and have a function to create digital catalogs so the business owners can participate in e-commerce.\u201d<\/li>\n\n\n\n<li>Today, the app has been downloaded 2.1 million times and the team serves 1 million registered merchants. And it all started from the co-founders posting in Facebook groups daily about their free POS (point-of-sale) system.<\/li>\n\n\n\n<li>The team\u2019s focus now is to push digitalization, and they plan to roll-out financial services in 2023. Amid predictions of bleak market conditions and funding next year, Aiko had this to say: \u201cThe best source of funding is your users and customers.\u201d<\/li>\n\n\n\n<li>Read the full interview on <a href=\"https:\/\/bit.ly\/3ulL4Rw\">Rest of World<\/a>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Stories you may have missed:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/bit.ly\/dailymarkup646\">Transcelestial<\/a> proves 5G connectivity at superfast speeds with wireless laser technology is possible<\/li>\n\n\n\n<li><a href=\"https:\/\/bit.ly\/dailymarkup647\">Virtualtech Frontier<\/a> is on a mission to construct a trustworthy, functional metaverse, guided by 5 pillars<\/li>\n\n\n\n<li><a href=\"https:\/\/bit.ly\/dailymarkup648\">Merkle Science<\/a> is making Web3 a safer space with Compass, a behavior-based tool to identify suspicious activity<\/li>\n\n\n\n<li><a href=\"https:\/\/bit.ly\/dailymarkup649\">SwipeRx<\/a> educates 17,000+ pharmacy professionals across Southeast Asia to help end the spread of tuberculosis<\/li>\n\n\n\n<li><a href=\"https:\/\/bit.ly\/3VTHKIP\">Gilmour Space<\/a> signed an agreement with Macquarie University\u2019s Australian Astronomical Optics (AAO) to construct and deliver a thermal camera payload<\/li>\n\n\n\n<li><a href=\"https:\/\/bit.ly\/3XVxG3U\">FarMart<\/a> ranked #1 on the Deloitte Technology Fast 50 India 2022 list as the fastest-growing company in the country, with FY22 revenue coming in at a remarkable growth of 150x their FY20 revenue<\/li>\n\n\n\n<li>Foodpanda Singapore expanded its suite of self-improvement courses on e-learning platform <a href=\"https:\/\/bit.ly\/3h2AeN9\">Gnowbe<\/a> for its riders, covering topics such as financial literacy, job hunting, and language skills<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Thinking one step ahead Stories you may have missed:<\/p>\n","protected":false},"author":5,"featured_media":3804,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":""},"categories":[322,319],"tags":[500],"class_list":["post-3803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily","category-weekly-roundup","tag-peddlr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - 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